Introducing the Stratechia

Strategic Innovation System

Commercial Creativity

A Unified Framework for Driving Growth

The Strategic Innovation System (S.I.S.) is a total innovation management framework designed to repeatedly and consistently guide creative concepts from inception to launch. It features a proven process and powerful toolkit that enables any business to realize sustainable success from innovation initiatives and investments.

Installed as a holistic operating system, the S.I.S. builds creative capability and confidence, which in turn provides a strong foundation for a companywide culture of innovation.

The SIS model can be visualized as three tightly integrated, constantly turning gears that we call the “3Gs”:
Governance, Generation, and Go-to-Market.

GOVERNANCE

The GOVERNANCE gear is focused on strategic alignment. It has 3 key elements:

Portfolio Focus
Pipeline Mix
Dashboard Metrics

GENERATION

The GENERATION gear is focused on the creative process. It has 3 key elements:

User Insight
Solution Design
Concept Proof

GO-TO-MARKET

The GO-TO-MARKET gear is focused on value delivery. It has 3 key elements:

Business Model
Flight Plan
Retention Strategy

WHY S.I.S.?

The 7 Signs of Creative Anemia

Companywide innovation remains elusive for many organizations, and can be traced to one or more of the 7 Signs of Innovation Anemia. If your company struggles with one or more of these, Stratechia’s S.I.S. can help!

the 7 signs

IDENTITY CRISIS

Is the organization’s innovation strength and style crystal clear?

INACCESSIBLE DEFINITION

Is innovation clearly defined in simple terms for the everyman?

UNFOCUSED STRATEGY

Do innovation efforts have a clear “where to play” and “how to win”?

INCONSISTENT METHOD

Is there a common innovation methodology everyone follows?

WEAK EXPERIMENTATION

Is rapid experimentation a core element of all creative endeavors?

TALENT MISMATCH

Are the right people in the right roles to foster an innovative culture?

WEAK IDEAS

Is there a free flowing pipeline of promising creative concepts?

The S.I.S. Cycle

A Repeatable Roadmap

The 6-step S.I.S. Cycle is the engine that keeps the three S.I.S. gears — Governance, Generation, Go-to-Market — fully engaged and moving. Each step incorporates the appropriate tools from Stratechia’s proprietary S.I.S. Toolkit o keep the process productive and ensure progress expectations are met.

Initial Consultation

Making the Connection

Free no-obligation 90-minute introductory in-person or virtual meeting with Stratechia leaders to discuss the S.I.S. and answer all questions to ensure fit and rapport.

Leader Prep

Setting the Stage

1-day session with innovation leaders to set expectations, introduce practices and tools, map out timelines, select innovation council and team leads, and settle on key Governance elements. Clients may opt out upon completion of the Leader Prep day.

2-Day Installation

Revving the Engine

Intense all hands “bootcamp” 2-day installation with all innovation teams and leads covers S.I.S. overview and crash courses in design thinking, lean experimentation, and go-to-market flight planning, and basic training in all key tools.

12-Week Accelerator

Concept Development

12-week fast-tracked creative period covering all phases of Generation consists of up to 5 on-site facilitated days covering initial governance brief development, design thinking sessions, lean iteration sessions, and accelerator graduation pitches with prep for Go-to-Market (internally-facing concepts included).

Flight Planning

Go-to-Market Session

Full 1-day session with Go-to-Market team leads and key players, including product, sales, marketing, and operations. Using the S.I.S. Flightplan Canvas, the session covers the three key Go-to-Market elements. (Assumes implementation decision.)

Quarterly Recycle

System Reset

1/2-day guided reflection, review and refresh with innovation council and team leads. Learning from the first cycle informs the new cycle. Adjustments made to portfolio focus, pipeline remix, and dashboard metrics. Clients opt in or out for further guidance.